Expanding Your Knowledge Base in Distressing Times
Posted 04/01/08
While economists, government and pundits mull over whether or not the U.S. is officially in a recession or not, business leaders must still go to work every day and deal with the issues at hand. Now, more than ever, say industry experts, companies must hunker down, get back to basics and nurture their customer relationships. But, they also must continue to explore new markets and get ready for when the tide turns. While budgets may be hard pressed to conduct original research to deal with current challenges and prepare for future opportunities, the Foundation will continue to use its resources to fill finance companies’ critical research needs.
The Foundation kicks off its next round of fundraising this month, which allows companies and individuals to invest in the Foundation’s continued ability to provide key research for the industry. Those who donate to the Foundation will find its vast library available to them at no extra charge. This benefit should come in handy as budgets continue to shrink. Non-donors must pay for studies and surveys the Foundation produces. The Foundation expects to fund up to $500,000 in research this year alone, and cover such topics as new business models and trends, credit risks, and international markets. The latter topic is indicative of the Foundation’s projects receiving interest among companies with an international presence, and indicative of the industry exploring new avenues. Watch future issues of Foundation Forecasts for fundraising news and the debut of new studies funded through donations, or, visit the Foundation. To make a contribution visit www.leasefoundation.org/donate.
Sites of Reference:
http://www.leasefoundation.org/Donate/
http://www.store.leasefoundation.org/
