Sharpening Focus: Market Segmentation in Equipment Finance
By Joseph N. Lane
Deliberate, planned market segmentation can become a valuable tool to assist equipment finance companies in making decisions about company direction. This article classifies these market segments and then shows how market segmentation can focus business strategy.
Company Performance and Leased Assets in Sale-and-Leaseback Transactions
By Itzhak Ben-David
Sale-and-leaseback transaction data makes it possible to track how the type of assets leased relates to the growth prospects of the lessees. This data can affect lease pricing as it helps lessors estimate a lessee's future prospects.
A Generation of Bias Against Leasing
By Gary M. Andrew, PhD, and Dennis J. Gilstad
Business schools typically teach that leasing is a zero-sum game. However, the economic assumptions that lead to this belief often are not true. These incorrect assumptions have caused serious confusion and bias in lease evaluation for more than a generation.
Summary of 2005 Industry Future Council Report: Emerging Opportunities in a Changing World
Until changes in tax law and corporate regulation are clarified, lessors will compete on a playing field made uneven by varying interpretations of these rules. In addition, the direction of both the domestic and global economics will influence lessors' marketing and operational strategies.
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